The Creator Mindset
Unlock the secrets of creativity to fuel innovation in your business
According to a recent study by the World Economic Forum, the #1 in-demand skill at work today is creativity and innovation. Yet there are so few places where people can actually learn creativity and innovation.
Creativity in business inspires, challenges, and helps find innovative solutions and create opportunities out of problems.
Without creativity, a business will only ever be operating at half its potential. Creativity is what enables a business to adapt during times of change and drives innovation. And it’s creativity that gives a brand its unique and individual character.
You might be thinking to yourself…”I am NOT creative at all…I can’t even help my kids with their art projects!” We all have the CAPACITY for creativity – we just need to learn how to find it and practice it.
As business leaders, we are expected to be the problem solvers…and sometimes those solutions are not found buried in spreadsheets of data…but rather from a creative way of thinking OR as Nir Bashan calls it, a “creators mindset.”
Tuesday, May 2, 2023
8:00 – 9:00 am EST Breakfast/Networking
9:00 – 11:30 am EST Seminar
PSA Insurance Learning Center
11311 McCormick Rd, 5th floor
Hunt Valley, MD
From working with creative powerhouses in Hollywood and with music stars like Woody Harrelson and Rod Stewart, Nir discovered something that may shock you: These creative superstars aren’t all that different from us! It’s just that they have mastered a method of repeatable and predictable innovation and creativity — a type of creativity that anyone can learn. And it turns out that’s the same type of creativity and innovation can be used in any type of business.
Nir has taught thousands of leaders and individuals around the globe how to harness the power of creativity and innovation to improve profitability, increase sales, boost customer service and ultimately create more meaning in their work with clients like AT&T, The Institute of Internal Auditors, Lincoln Financial Group, Microsoft, NFL Network, jetBlue and many others.
Nir’s book ‘The Creator Mindset’ is one of the most sought out books on creativity and innovation anywhere in the world, and has been named a top 100 nonfiction book of all time.
Join us at our in-person Partnership event to learn:
- 10 fresh ways creativity can boost performance and profit
- Actionable plans for effective growth
- Useful tips on how creativity allows others to adapt and deal with change
- How to implement innovation at work consistently
At many of the PSA Insurance and Financial Services’ (“PSA”) partnership seminars and events (now part of the Hilb Group), we and our guest speakers photograph and record the events and attendees for use in future marketing and other materials. Accordingly, by registering for and/or attending PSA partnership seminars and events, you hereby authorize PSA and any speaker at such events, and their respective affiliates, successors, and assigns (each an “Authorized Person”), to photograph and record your name, likeness, image, voice and other features on film, tape, or otherwise (a “recording”), edit such recording as such Authorized Person may desire, and incorporate such recording into print, videos, films, and other printed and electronic media, and all related materials thereof, including, without limitation, promotion and advertising materials (each a “bi-product”). It is understood and agreed that each Authorized Person shall retain final editorial, artistic and technical control of the bi-product and the content thereof. Each Authorized Person may use the bi-products, any portions thereof and the recordings in all markets, manner, formats and media, whether now known or hereafter developed, through the world, in perpetuity. Each Authorized person shall own all right, title and interest, including the copyright, in and to its bi-product and related materials, to be used and disposed of, without limitation, as such Authorized Person may determine in its sole and absolute discretion.